How to Increase Sales on Myntra

Myntra is a top fashion e-commerce site in India, where thousands of people shop from clothes and lifestyle items daily. Due to this high traffic, many vendors look for ways on how to increase sales on Myntra to expand their business. 

Succeeding on the platform involves more than just listing items. It requires strategic planning, accurate product, fair prices and clever promotion. This post covers proven Myntra seller strategies and tips in simple terms to help you reach study Myntra sales growth. 

1. Understand the Myntra E-commerce Platform

Before you start selling, you need to know how the Myntra E-Commerce platform actually operates. 

Myntra’s main priorities are:

• Selling fashion and Lifestyle items
• Partnering with top brands and reliable sellers
• Ensuring Shoppers are happy and get their orders quickly

The platform rewards sellers with more views if they:

• Ship out orders without delays
• Keep returns and failed deliveries to a minimum
• Stick to the official quality and packaging rules

If you keep your performance high, Myntra will naturally push your product to more customers.

2. Optimize Your Myntra Product Listings

An important Myntra seller strategy is focusing on Myntra product listing Optimisation. Improving your listings helps you get more clicks and sales. 

Here is what makes a listing work well:

1. a) Product title

• Keep it straight forward and easy to read
• Mention the brand, what the item is, it’s colour and the fabric
• Example: Men Blue Cotton Slim Fit Shirt

1. b) Product images

• Use clear and high resolution photos
• Use of plain white background for the first photo
• Include shorts from different angles ( front, back and close-ups) 

Make sure colours and textures look realistic

1. c) Product description

• Use simple words and bullet points
• Be sure to include fabric type, it’s fitting, size info, washing instructions and favorable occasion to wear it

1. d) Correct category and attributes

• Pick the right category for your item
• Fill out every detail like size, colour, pattern and material
• High-quality listings help you rank higher in search results and build trust with shoppers

One of the most important Myntra seller strategies is Myntra product listing optimization. A strong product listing increases clicks and conversions.

3. Use the Right Myntra Pricing Strategy

Getting your pricing right is a huge part of your Myntra pricing strategy. Even a great product might not sell if the price isn’t right

Here are some smart tips for your Myntra pricing strategy:

• Keep an eye on what your competitors are charging
• Make sure your prices are fair and not overpriced
• Offer discounts that catch the eye
• Show both the MRP and discounted price clearly

Shoppers on Myntra are always looking for a good deal. Products that show a clear discount tend to get more clicks and higher sales.

4. Participate in Myntra Sales & Campaigns

Myntra host several high-traffic events like:

1. End of the Reason sale
2. Holiday and festive sales
3. Brand specific days and seasonal promotions

Joining these events is one of the most effective Myntra selling tips for growth. 

Benefits of Myntra campaigns:

• massive influx of Shoppers
• Much higher visibility for your items
• Faster ways to clear out your stock

Important things to keep in mind:

1. Stock up on enough inventory before the sale
2. Provide competitive discounts
3. Make sure you handle and ship orders quickly

Participating in this events can significantly increase your total sales on Myntra

5. Use Myntra Ads for Sellers

If you want to see results more quickly, using Myntra Ads for sellers is a great way to go. 

Types of Myntra marketing for sellers:

• Sponsored product listings
• Ads based on what customers search for
• Promotions within specific categories

Tips for using Myntra ad wisely:

• Start by promoting the items that already sell well
• Use keywords that actually match your product
• Begin with a modest budget
• Regularly check how your ads are performing

Running at boost how often your products are seen and helps you to connect with a larger audience

6. Reduce Returns and RTO on Myntra

Having too many returns or RTO( return to origin) shipments can hurt your profits and your standing as a seller. Focusing on Myntra returns and RTO reduction is essential for your success. 

How to lower your return and RTO rates:

• Use photos that show exactly what the products look like
• Provide accurate and easy-to-read size charts
• Be honest and detailed in your product descriptions
• Use study and high quality packaging to prevent damage
• Make sure orders are delivered on schedule

7. Maintain Strong Seller Performance Metrics

Myntra closely tracks seller performance. Good performance means better visibility and trust.

Important metrics to focus on:-

1. Order fulfillment rate
2. Cancellation rate
3. Return percentage
4. Customer ratings

Tips to improve performance:

• Keep inventory updated
• Avoid unnecessary cancellations
• Respond quickly to Myntra queries

Consistent performance builds long-term success on Myntra.

8. Manage Inventory Smartly

Inventory management is a key part of how to increase sales on Myntra.

Smart inventory tips:-

1. Keep stock ready for popular sizes
2. Avoid overstocking slow-moving products
3. Restock bestsellers quickly
4. Check sales reports regularly

Out-of-stock products lose ranking and sales, so plan inventory wisely.

9. Focus on Customer Reviews and Ratings

Customer reviews strongly influence buying decisions on Myntra.

How to get better ratings:-

• Deliver quality products
• Ensure timely delivery
• Pack products safely

Products with good reviews get:-

1. Higher customer trust
2. Better conversion rates
3. More repeat buyers

Never ignore customer feedback—it helps you improve.

10. Track Performance and Improve Regularly

Myntra provides seller dashboards and reports. Use them to understand:

• Best-selling products
• Price performance
• Listing improvement areas

Data-based decisions are one of the most powerful Myntra seller tips.

Conclusion

Boosting cells on Myntra depends on having a solid plan. By improving your product pages, setting fair prices, using ads and lowering return rates, you can keep your performance high. These steps will help you grow yourself and build a lasting business on the platform.